Make your assumptions visible
Ad Revenue Calculators
Choose a model that matches your reporting. Every tool runs locally in your browser, shows a worked example and explains the denominator behind the rate.
Same arithmetic.
Different inputs.
A pageview, an app ad request, a video view and a viewer-hour are different things. Start with the calculator that fits your inventory, then use a rate from the same reporting scope.
No network-specific CPM is invented here. Default rates illustrate the formula. Change them to your own measured publisher rate before making a decision.
Ad Revenue Calculator
Pageviews, impressions and publisher RPM
AdMob Revenue Calculator
App impressions, match rate and show rate
YouTube Ad Revenue Calculator
Long-form ads, Studio RPM and Shorts
Twitch Ad Revenue Calculator
Your historical viewer-hour ad revenue
AdSense Revenue Calculator
Page RPM and impression RPM models